This Is How Benefit's Hoola Bronzer Is Made

How stuff is made

the first step in creating hoola matte bronzer is mixing the pigment. white, brown, red, purple, and yellow pigments are blended together.

a liquid binder is added to the blend to solidify the powder and make it crumble resistant.

once the blend is ready, it is taken to the powder press station.

once completed, out comes a perfect bronze square. Ready for packaging!

on a larger scale, the same process is followed. this machine makes twelve hundred bronze boxes per hour.

what's an iconic bronzer without an iconic box?

the boxes are flipped and a tiny dab of glue is put inside.

then the palettes are put inside the boxes and pressed down one last time for security.

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