Jessica Alba Just Won Fall Beauty

Well, it's official. Jessica Alba has won fall. How'd she do it, you ask? We'd like to direct you to several key elements of her beauty look. First and perhaps most importantly, that lipstick. A brown-based plum-berry with a satiny finish is just about the chicest lippie one could wear this season. Plus, we're really into how the color lightens in the middle of her lower lip. Whether or not it was intentional, it has the effect of making the look feel more lived-in — like she's just casually dropping by the red carpet after a stroll through the farmers' market to buy some cider. For a similar shade, try Smashbox's Be Legendary Lipstick in Plum Scene.