For some of us, our enchantment with leopard print began as soon as we could dress ourselves — from the leopard leggings we showed off to schoolmates to the spotted denim we now incorporate into our adult wardrobes. Though we may have gone through periods of ditching the print in favour of more fleeting trends (curse you, minimalism) we’ve always welcomed leopard print back with open arms and maintained the fact it simply cannot go out of style. (Yes, me. I’m talking about me.)
However, for others, this enchantment has only begun at the outset of 2024. Recently, TikTokers and Vogue alike have declared a “leopard print revival”. Following the popularity of more understated trends like quiet luxury, leopard print offers a bolder (and more fun) addition to our wardrobes. In line with the character-driven aesthetic culture that has defined the last few years of fashion, the print has now been boxed into various trends such as “mob wife” and “rockstar girlfriend”. And with recent celeb backers like Emily Ratajkowski, who rang in the new year with a leopard print slip, and Rosamund Pike, who wore not one, not two, but three leopard print styles on her Saltburn press tour, the stars are aligned for leopard-print to become a phenomenon yet again.
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But, ICYMI, leopard print has *constantly* been looped back into the trend cycle for several years. Throughout all of 2023, the print was steadily trending, thanks to its presence on both seasons’ runways, including Stella McCartney and Versace for autumn/winter. In 2020, the fever dream that was Tiger King spurred a renewed interest in animal prints of all kinds. One might even recall the popularity of the — ultra-specific — leopard midi skirt in 2019, prompting a viral Instagram account to share user-submitted photos of the skirt spotted out in the wild (puns intended).
The devil works hard, but the leopard print’s PR works harder. In the past 14 days alone, Pinterest searches for “leopard print” have increased by 100%, according to our in-house analytics team. In the shops, long-time leopard print retailers like Ganni and Damson Madder are selling out of their most popular styles.
If you’re ready to hop on the wild side (or add to your already boisterously spotted wardrobe) here are 24 ways to wear leopard print as a neutral in 2024 — and many years to come.
Leopard Print Tights
Start off strong by incorporating the print as a literal second skin. Pair with neutral layers for a pop of fun, or other prints for a playful print-clash.
Leopard Print Trainers
These Adidas Sambas, designed in collaboration with British label Wales Bonner, are a leopard print dream.
Leopard Print Tote Bag
New adopters to the trend might feel more comfortable with an animal-print accessory, like this laptop-friendly bag.
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Leopard Print Belt
Another way to subtly show your spots. For the more daring, pair with bold bottoms like patent trousers or flared jeans.
Leopard Print Midi Skirt
A timeless piece that will smash its cost-per-wear.
Leopard Print Jeans
These may be hard to come by. Keep an eye out for re-stocks!
Leopard Print Sports Bra
I recently saw someone wearing leopard print in the gym and you can say I was influenced.
Leopard Print Turban
Keep your hair out of the way with this Adidas turban. Its reversibility gets bonus points from us.
Leopard Print Mittens
Who says you can’t be trendy in winter?
Leopard Print Roll Neck
Leopard print can make anything appropriate for a night out. Bonus tip: Layer over your trusted thermals for winter.
Leopard Print Trench Coat
Perhaps the best demonstration of leopard print as a neutral yet.
Leopard Print Vest
Lean into the ‘rockstar girlfriend’ aesthetic with this Y2K slay (as they say).
Leopard Print Mini Dress
Take your leopard print mini, pair it with sheer tights and your fave ankle boots…and voila. Chef’s kiss.
Leopard Print Jumper
Just like a roll neck, a leopard print jumper will up the fun on an everyday ‘fit.
Leopard Print Faux Fur Coat
A staple for your ‘mob wife’ era.
Leopard Print Co-ord
Sometimes when you go in, you gotta go all in.
Leopard Print Slip Dress
Slip dresses are trans-seasonal.
Leopard Print Loafers
To those who love their all-black outfits: Printed kicks are the one.
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Leopard Print Jumpsuit
One and done!
Leopard Print Bucket Hat
Guaranteed to make a statement.
Leopard Print Handbag
Coach wouldn't make a bag in leopard print if they didn't think it was timeless.
Leopard Print Pyjamas
Just like wearing perfume to bed, treating yourself to stylish pyjamas is a form of self-love in our book.
Leopard Print Trim
If you prefer your print in more subtle places, opt for a piece with a leopard print trim.
Literal Leopard Print
We really can’t get enough.
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