But, not for Spiegel. In a cover story with
Forbes
the 23-year-old explains: “There are very few people in the world who get to build a business like this…I think trading that for some short-term gain isn’t very interesting.” And, it seems the situation may have had a bit of a David and Goliath-story to it. Spiegel reveals that in 2012, when Mark Zuckerberg first started pursuing Snapchat, he tried to unnerve them by revealing Facebook’s plans to launch its identical poke app a few days later. "It was basically like, 'We're going to crush you,'" says Spiegel.
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