Valentine's Day took a backseat to Fashion Week for industry folk yesterday. Sure, some celebrated with a late, late dinner after the shows ended, and some received chocolates, even if only in a gift bag. But, Moncler Grenoble proved to be the true Cupid of the evening, when all the models in its show started making out on stage for all the Brooklyn Navy Yard attendees to witness.
We're not sure they made it the full seven minutes in heaven, but the models did lock lips for a long, passionate moment — a move you don't often see on the runway. Of course, this was no typical runway show. Moncler's puffer-clad, polar-vortex-ready models emerged from pods on stage that were configured to look like a beating heart, delivering on the brand's #lovefactory theme.
Reminding us slightly of last year's "First Kiss" viral video by Wren, this latest lip-locking moment pushed the envelope even further by happening live. There's no confirmation from the brand on whether any of the models actually made a love connection with their kissing buddies. Now, that would make for an awesome meet-cute. Watch things heat up in the video below.
For all things Fashion Week around the world — including street style snaps, designer news, and the trends you'd actually wear — head over to Refinery29's Fashion Month hub.
AdvertisementADVERTISEMENT