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5 Things To Know This AM — Jan 28 2014

Street signs that will call you out for jaywalking?! Be careful where you step. (The New York Observer)
Ladurée is coming to Soho. Take a quick peek inside before the doors even open! (Racked NY)
Happy (Lunar) New Year! From this Thursday to Sunday, Bloomingdale's will ring in the Year of the Horse with tea ceremonies, pop-up shops, performances, and more. (Bloomingdale's)
It's game time! W Times Square and W Downtown are offering tailgate-inspired cocktails leading up to the big game on Sunday. (W Hotels)
We don't know which part of this Giovanna Battaglia-styled campaign we love more: the shoes or the NYC digs? (Santoni)
EmbedPhoto: Courtesy of Santoni.
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