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Nifty Technology Makes Your Tummy Disappear In Jeans

jeans
Lane Bryant's T3 jean—with "Tighter Tummy Technology"—is flying off the racks, and with good reason. After scanning the bodies of thousands of women, Lane Bryant figured that the most prominent silhouette (over 40%) was "curvy, with a bit of waist suppression." Thus, the T3 jean was born, featuring a nylon-spandex mesh insert that flattens your stomach, a two-inch elastic strip that prevents loose waistbands, and a blend of cotton, polyester, and spandex that lets you stretch and move in your jeans. The jeans sell for $69.95 (and the trouser version sells for an even-lower $49.99!), and you can pick 'em up online and in-stores. (WWD)


Photo: Via WWD

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