We've said it again and again: It's either the water, the endless sky, the vibrant colors, or the abundance of koalas, but there is something about Australian design that just does it for us. It seems as if the national palette is warm sorbets and neons, the general aesthetic is forward-thinking but approachable, and the laid-back attitude translates into effortlessness. And Aussie brand Suboo exemplifies that warm, eternal-summer attitude with flowing dresses and printed, billowing maxis. Imagine, if you will, the surfer girl, all grown up.
One of the other things we love about the Aussie sensibility is the fact that it refuses to stay put: With Suboo in over 40 USA retailers (including ScoopNYC), Yankees almost have as much access to the brand as its Australian denizens do. Now, we can get even more of an entreé to Suboo with a wicked $1,000 gift card, taking advantage of their warm-weather wares right as our summer kicks in, which'll keep one lucky winner perfectly beach-ready with kaftans, bags, and cover-alls all with that unique Aussie touch. Sign up below to score a slice of summer, and while we can't make sweeping statements about the state of Australian fashion, with brands like Suboo, we know one thing: The future (and the pigments!) are all bright.
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