9 Things Women With Great Hair Colour Always Do

With the exception of a few genetically blessed babes with virgin hair, gorgeous colour doesn’t just happen. (Anyone who says they just drink a lot of water is lying. Lying, we tell you!) Whether you’re going blonde, accenting with auburn highlights, trying a shade inspired by your daily cup of coffee, or experimenting with an unconventional hue, achieving the very best version of your desired colour takes strategy, perseverance, and a commitment to good habits.

Ahead, master colourists and dermatologists weigh in on what women with incredible hair colour do to get the kind of strands that others envy, so you can become one of them.