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Whoa! Rebecca Minkoff’s Latest Move Is A Big Surprise

nivea-minkoff
It's no secret that we're big fans of Rebecca Minkoff around here — her bags are city-girl staples, and we've been gabbing about her new denim collection nonstop. That said, we definitely didn't see her next move coming: a partnership that brings her spring 2013 patterns to the caps of Nivea lip care.
Here's the deal: Nivea's just-launched Style Uncapped site allows anyone to design her own custom cap online, choosing from more than 400 patterns and symbols. (That's twice as many as last year's offerings.) Pick your design, nail down your colors, and then you can order lip care with your unique cap (and, yes, there's a volume discount, for those of you looking for party favors). If, like us, you tend to be overwhelmed by choice, Minkoff's patterns are a sure win. After all, just as her bags have that seemingly magical ability to go with almost anything, chap-free lips are always in style.


Photo: Courtesy of Nivea.

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