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Ring the (sixth-period) alarm: Beyoncé has collaborated with bag brand STATE on a line of school and office supplies, including a special-edition #BeyGOOD backpack, forever changing the back-to-school shopping landscape. And, you don't even need to be a kid to enjoy the fresh-pencil-scented bounty.
The Back To School bundle, now available for pre-order on Beyoncé's website, includes Yoncé-fied pencils and notebooks as well as complementary tote bags for you and a lucky friend (or back-up dancer). A locker-sized poster and scribbled-over T-shirt of Queen Bey herself round out the package of school/work necessities. While the locker poster may be kid-specific, the other items are actually quite ageless — and, obviously, "***Flawless."
Those more subtle members of the BeyHive — the ones who listen to Queen B on Spotify all day, but would rather not wear her face on their chests — can show respect with the limited-edition BeyGOOD x STATE backpack. Think of it as brushing off suspicion from the Beygency while also helping out a good cause; STATE Bags operates on the one-for-one model, donating one STATE bag to a student in need for every bag purchased. STATE then organizes Bag Drops — motivational pep rallies in Charlotte, Baltimore, Washington DC, Philadelphia, Newark, and New York City — where students can fill their backpacks with supplies for the upcoming academic year.
Jump ahead to preview the bundle. If this line is setting the tone for the school year, it looks like we'll be doing the diva twist right up until June.
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