4 Beauty Brands That Are Helping Stop The Amazon Rainforest Fires

At this point you've probably seen dozens of heartbreaking photos and videos of the fires raging through the Amazon rainforest in Brazil right now. With thousands of fires so substantial that you can see them from space, there's been a collective sense of urgency to help in any way possible.

Beauty brands, many of which use the Amazon's ample resources to source essential ingredients for their products, have begun to use their influence to help, launching campaigns to raise funds for charities and non-profits working to save this area and its massively important ecosystem. While plenty of these campaigns have been short-lived, with brands choosing to pick one day to donate 100% of its own profits to worthy causes, others have created more longer-term initiatives to help fight these flames.

Ahead, we've rounded four brands that are collecting and matching funds for these charities that are actively fighting to contain and extinguish these massive blazes.