10 Reviewer-Backed Bath Towels That Are Fluffy & Absorbent

Welcome to Hype Machine, our hit-list of the top reviewed products across the web — according to a crowd of die-hard shoppers. Call this your 4-star & up only club, with entry granted by our devoted-to-the-goods shop editors.

Adding some indulgence into your bathroom can be as simple as ordering a fancy tub caddy off Amazon or as complicated as giving the entire space a sanctuary-like overhaul. If you're looking to meet somewhere in the middle of those two options, then we suggest looking into a new set of bath towels. Burrito-wrapping our bods in a quality towel after a long soak or a quick rinse is one of life's purest little luxuries — but, when buried beneath a virtual stack of options, choosing which set to actually invest in is tricky. Luckily, there's a throng of towel-owners out there who have already weighed in on which are actually the best to buy.

We consulted the review sections of the internet's most coveted lifestyle brands in search of the top bath towels at every budget. While the fancier spa-like iterations you'd find in an over-the-top Airbnb cost a pretty penny, there are still more affordable options out there that offer enough fluff and absorbency to seal the indulgent-bathroom deal. Ahead, shop 10 of such top-rated towels endorsed by the shoppers who swear by bundling up in them.