The 28 Best Amazon Finds, According To R29 Readers

Amazon is essentially an IRL version of Ariel's treasure trove in The Little Mermaid. Only instead of a cavernous hole 1,000 leagues under the sea, all that "neat" stuff is housed on digital shelves across the web. And instead of useless "whozits," "whatzits," and "thingamabobs," the best Amazon finds is a collection of secret weapons that we never knew we needed. But now that we have it, we simply can't live without — these are the best things to buy on Amazon that we've come to call "hidden gems." Lucky for you, with Amazon Prime Day July 16-17, you can score your “hidden gems” for a discount.

Since this ocean of products runs deep, we decided to poll an in-the-know pool of online-shopping mermaids across the country for their absolute favorite Amazon must-haves that are on sale for Prime Day. From fashion to tech, beauty to travel, and home decor to sex and wellness, the list ahead covers products so unique that you may be entirely surprised to find they were snagged off Amazon.

Scroll on to shop our secret treasure trove of the best Amazon finds (some of which are deeply discounted for Prime Day), according to R29 readers, and become a part of a world filled with genius home gadgets, and beauty products that are actual magic, unexpected fashion favorites, and much more.