The New “Maternity” Line You’ll Want To Wear Before, During, And Afterward

Let us explain those scare quotes—the word maternity is one of the least pleasant and most specific in fashion, and it describes a hit-list of the least flattering pieces ever, including stretch-waistband sweatpants, muumuu dresses, and roomy blouses you'll wear for a few months and want to burn after Junior comes around.

Not so with new line, Hatch, which makes maternity clothing so gorgeous that a few of us non-pregnant ladies in the office were compelled to snap up a few pieces, too. Of course, the pieces will continue to adjust to you as your belly grows (even if you're merely housing a food baby). The line features classic silhouettes, so-soft-you'll-cry fabrics, and timeless separates that you'll wear beyond those nine months. Bonus: Hatch donates $5 from each purchase to Christy Turlington Burns' charity, Every Mother Counts. Check out the full lookbook ahead!