Life’s A Beach, And This Spring ’14 Pre-Collection Proves It

Trust fashion maverick Hussein Chalayan to take the “summer holiday experience” as the creative starting point for a pre-collection that is as cool as it is wearable. Chalayan takes all the aspects of the summer holiday that we know love — and turns them on their head, in a sartorial manner of speaking.

The way a towel wraps around the body after a dip in the pool has been used to influence the nips and tucks seen on the blazers in the collection. Elsewhere, the saucy snaps we may or may not take on holiday have been blown up and pixilated to form the basis of the collection’s signature print. And that's just the tip of the (rapidly melting) iceberg. Truly, truly good.