Target’s Just-Launched Collab With Rowing Blazers Is Taking Us Back To School In Style

If there's one thing that's basically catnip for fashion lovers, it's a hot-off-the-presses Target designer collab — and this next one is one for the books. Well, maybe textbooks.

Just in time for back-to-school season, Target has launched its fall designer collection, and it's with none other than Rowing Blazers. The American design label is best known for its irreverent, modern interpretation of the classics: Think suiting, knitwear, rugby shirts, and the like that enjoy a cult following.

Rowing Blazers x Target spans over 100 pieces across adult and kids’, accessories, home decor, outdoor, and even swag for your furry friends. Prices start at $5, and apparel items will be available in sizes ranging from XXS to 5X. The collection dropped online and in select stores on September 23 and, as has been the case with past Target collabs, the adorably preppy pieces are already flying off the shelves. Ahead, shop the highly-coveted Rowing Blazers x Target collab and read along as Rowing Blazers' founder and creative director (and former US national rowing team coxswain!) Jack Carlson walks us through the collection.