
As if that isn't crazy enough, according to
Central New York
, Dairy Queen is giving away $30 gift cards for an ice cream wedding cake to anyone getting married today — how's that for an incentive? But, gimmicks aside, couples like Blake Clerke and her fiancé Kyle Smith told the "Today" show that they chose 11/12/13 to get married in Florida "because no one would forget the date, plus the numbers gave them 'cool typography" for their wedding invitations."